
An Introduction to SEO Data Tool
Our SaaS Technical SEO platform is designed to empower in-house SEO teams to make changes that are actually going to drive performance across key categories within your web platform.
An Introduction from Martin MacDonald.
Experienced digital marketer, with a technical background & big brand experience.
Brands I’ve worked or consulted for include Expedia, Orbitz, Virgin, Pepsi, McDonalds, Renault, Last Minute, Monster & many others.
Featured as a digital expert by the BBC, The Guardian, Huffington Post, Chicago Tribune, TechCrunch, TheNextWeb, Forbes, the LA Times, and many more.
Speaker at 60+ international marketing conferences in cities as diverse as Seattle, Las Vegas, New York, Barcelona, Munich, Amsterdam, Warsaw, London & plenty more.

Our Vision
Our goal is to help empower in-house SEO teams and help developers and internal stakeholders work closely together to make data-backed decisions that drive performance.
Meet the team supporting SEO Data Tool

Richard Hickson
CTO
Vivamus integer non suscipit taciti etiam elis primis tempor sagittis euismod libero facilisi aptent elementum felis.

Saurabh Gupta
Lead Developer
Vivamus integer non suscipit taciti etiam elis primis tempor sagittis euismod libero facilisi aptent elementum felis.

Alejandro Amores
Performance Director
Vivamus integer non suscipit taciti etiam elis primis tempor sagittis euismod libero facilisi aptent elementum felis.
See how we can make your business more efficient
Our Mission
Having worked in-house for Expedia & Orbitz the one thing I always felt was lacking was an SEO platform that could help bring all in-house teams together outside of just SEO. The reality of it is no successful in-house SEO works alone often pulling on UX, development, product & QA teams to name a few.